It is said 18-54s are the most persuadable. Most susceptible to suggestion. Most likely to part with their hard-earned cash.
It’s easy to see why Wyze would desire them. 
Of course, we all know under 18 has no money (generalized, compared to others with well-establisted careers)…and kind of needs parents’ permission to be putting up cameras at their parents’ house. They are certainly not the best population for large growth in this particular market.
I think you are underestimating the older generations though. an AARP survey recently found that older adults are about as likely as those under 50 to own a smartphone, tablet, and other smart devices and they particularly show a higher likelihood in smart home devices for health monitoring, security and ease of use…so, if Wyze is targeting the security market interest, then over 50 may actually be their ideal group.
Certainly younger people are often more tech-savy, but older adults are recognizing how much tech can enhance the quality of their life too.
Granted some are on a fixed income, but others have huge retirement funds they won’t spenddown before they’re gone.
I think it’s less about who Wyze desires than it is about who desires Wyze though. Wyze doesn’t really mind WHO buys their stuff (your cash is as good as anyone else’s), it’s more about who is interested in their stuff…and older groups are actually pretty interested in security.
Thanks, carver! I hope some AARPers (and others) pipe up in comments to test your hypothesis. I think I have accurately characterized at least some of the geezers (stubborn, entitled and cheap) and my guess is that the set is not small. 
Wyze doesn’t pay to advertise (to have their ads distributed.) However, they do reveal the customers they desire by including them consistently in the ads and sales supporting material they display on their website, web store, etc.
Without now checking, what is your recalled impression of the age range they most often display in these ads and supporting materials?
Wouldn’t cheap be why they choose Wyze over the more expensive brands, thus making them a huge target market for Wyze? It sounds like you’re making my case for me. 
What if I’m “stubborn” and “cheap” but not “entitled” and don’t fit into that age range? I guess I’m not (yet) a geezer?
When I was in college, I received temporary AARP membership cards in the mail on more than one occasion. It amused me so much that I asked a friend to scan one for me to use as a graphic on one of my early personal home pages. What does that say?
Considering this first poll and the overall discussion, I can think of at least one other regular Forum contributor (and β tester, even!) who has self-outed to be in the 70+ crowd. Another user comes to mind whom I helped earlier this year with some answers to doorbell questions, and I believe that user revealed an age in the 80+ range.
What if my Wyze Scale S tells me that my metabolic age < my chronological age? I often think I don’t act my age.
Yeah, they allow anyone 18 or older to join, but their “mission” is serve people 50 and older…so they cater primarily to older ages’ interests, but don’t exclude any adult. You can get them at any age and benefit from the discounts, etc.
I know of several regulars here who are over 55…I’m just not going to be publicly doxing anyone like that. 
Eh…I don’t think it’s anything like “doxing” if they’ve previously volunteered the information; however, I was particular not to mention usernames or genders out of respect[1].
…for my elders. ↩︎
The ideal Wyze customer would:
Wyze doesn’t make much on device sales. They must sell Cam Plus subscriptions to make nut (and more!)
Therefore…
The ideal customer would buy a doorbell cam and a recurring Cam Plus yearly subscription to fully enable it.
The fewer devices (and models) you own the fewer bugs you are likely to experience and the less support you are likely to need! The less frustration you experience the happier you will be to pay that recurring fee!
It’ll seem like a bargain! 
Sooooo…
Wyze needs to become as stable as a good public utility.
No more excuses. 
And…
If old folk fit this profile well (and in great numbers) Wyze might desire them the most!
I am also surprised at the age range. 54+ are probably the richest. And also the cheapest, as they have lived long enough to really notice inflation, and not just the most recent pandemic 'bout. Enter Wyze. This age group are also old enough to be technically savvy if they want to be.
So I’d say them, and young people without money, should be the target range, lol.
Several simple AARPers died attempting to follow the conversation that begins here:
RIP simple AARPers. Yes, they are truly 
.
So glad I got rid of AARP.
Here is an interesting twist to the discussion. Since Cam Plus is a subscription, this data shows younger people are more likely to sign up for subscriptions.
I guess it’s like renting.
