In the current tech industry climate, it is nearly impossible for startup companies to build hardware that can compete against large companies like Google, Amazon, and Apple. These market difficulties are why startups like Wyze Lab are commendable for creating products that can easily stand against tech conglomerates. Wyze Labs' first product the Wyze Cam has many of the same features as Google’s Nest Cam for nearly 10% of the cost. According to Elana Fishman, former Amazon employee and Wyze co-founder, the company does not have a friends and family price because they offer the lowest price possible to all customers. So what can this camera do that’s similar to the Google Nest and why is this camera so cheap?